Nanci Cheberenchick is Director Sales and Market Development, The Americas for Star Alliance. She is responsible for providing functional sales and marketing direction and support for the USA, Canada, Mexico, Argentina and Brazil. In her position, she not only identifies local market needs but also initiates implementation of new and changing Star Alliance policies, procedures and products through the member airline’s local sales and marketing teams. Cheberenchick also represents Star Alliance at industry forums and airline events.
Prior to joining Star Alliance, Cheberenchick worked for United Airlines in various capacities. In her last position, she served as Director of International Sales and Market Planning where her primary responsibilities were to develop, implement and measure the effectiveness of sales and marketing programs for new and existing international markets.
Prior to that position, she was a member of a 12- person department established to transform United into a customer-centric organization where she directed the design and implementation of sales strategies that supported core customer-focused initiatives. Cheberenchick also has field experience, having worked as District Sales Manager in the New York City metro area.
Cheberenchick holds an MBA from New York University Graduate School of Business Administration and a BS from the University of Pittsburgh.
